AIYA Warehouse × Seven Space: Building a Lasting Presence for a Sanitary-Pad Brand in Southeast Asia

As a leading domestic sanitary napkin brand in China, Seven Space has long cultivated the domestic market, capturing a significant market share through high cost-performance and differentiated products.

To seek new growth curves, Seven Space turned its attention to the Southeast Asian market, which boasts a young demographic and immense e-commerce potential.

Core Challenges:

1. Slow logistics and poor experience: Direct shipping from China to Southeast Asia generally takes 7–15 days, failing to meet local consumers’ expectations for fast delivery, which severely impacts the shopping experience and repurchase rates.
2. Risk of logistics paralysis during peak seasons: During major promotions, direct mail logistics channels are highly prone to congestion, leading to order delays and missed sales opportunities.
3. Lack of localized services: Without local warehousing, it is difficult to implement flexible return and exchange processing, limiting the brand’s ability to establish a deep local presence.

The Solution: AIYA Warehouse’s One-Stop Overseas Warehousing & Fulfillment Service

After extensive research and careful evaluation, Seven Space ultimately chose AIYA Warehouse—with its established presence across Southeast Asia—as its core logistics partner. Drawing on extensive service experience, AIYA Warehouse has tailored a dedicated solution for feminine-hygiene sellers such as Seven Space:

1. Efficient and Accurate Order Fulfillment:

AIYA Warehouse’s system integrates seamlessly via API with e-commerce platforms such as TikTok Shop, Shopee, and Lazada, enabling automated order routing and real-time inventory sync.

• Customized Warehousing Management

Refined inventory management. The warehouse is equipped with advanced facilities such as PDA sorting devices and unified visual packaging workstations to ensure the entire process—from receiving and quality inspection to shelving, inventory management, and packing—is efficient and smooth.

3. Omnichannel Sales Support

AIYA Warehouse’s overseas warehouse supports multi-channel single-pool inventory management, simultaneously meeting the demands of diverse sales channels such as online retail and offline wholesale.

Looking ahead, AIYA Warehouse will continue to explore the Southeast Asian market together with more feminine-hygiene brands and sellers, using an integrated “product + service + compliance” strategy to jointly tap the blue-ocean opportunity in Southeast Asia’s women’s health ecosystem.